The management of Home Equity Lending Professionals recognizes the sensitive nature of your personal financial information. We want to protect your privacy at all times and want you to understand what information we collect about you and how we use this information.

Information We Collect:  In serving your needs, it is important to have accurate information about you. Therefore, when you apply for a mortgage or home loan, we collect information from you. The type of information may include information such as your name, address, social security number, income, expenses, assets and employment history. We receive this information from you on mortgage loan applications. We also receive information from third parties such as credit reporting agencies or other creditors

How We Use This Information:

We will not disclose your private information, as described above, to any organization, affiliated or nonaffiliated, unless this disclosure:

1. is necessary to effect, administer, or enforce a transaction, service, or inquiry you have initiated. For example, we occasionally enter into agreements with companies whose expertise is necessary to provide the service or product you have requested. They include specialized firms for check printing, to execute security transactions as well as provide data processing services. is necessary to perform marketing services on our behalf, so that we may better understand your financial needs and determine how we can help you meet those needs; is necessary to perform joint marketing services for products that might be offered jointly with another financial institution, that we would offer to you directly; is necessary to facilitate or consummate our business transactions with third parties,
2. is required or permitted by law or regulation.

In these limited cases where information is shared with other companies that perform services on our behalf or for joint marketing purposes, the information provided is limited to the information they need to perform their function. These companies are also required to maintain the security and confidentiality of the information provided and use it only to perform the specified service on our behalf.

We do not share information with outside companies for the purpose of selling their products and services, unless it is at your request. Since we do not share information with third parties, beyond what we have disclosed above, it follows that we do not offer you an opportunity to opt out of this sharing.

Privacy Resources:

To reduce the amount of advertising you receive from other companies, individuals can write to the following agencies:For advertising received through the mail:
Mail Preference Service
C/o Direct Marketing Association
P.O. Box 9008
Farmingdale, NY 11735-9008

For advertising received via the telephone:
Telephone Preference Service
C/o Direct Marketing Association
P.O. Box 9014
Farmingdale, NY 11735-9014

Please be sure to include complete information about each name, (first, middle and last name including; Jr., Sr., III), and the address and telephone number you would like excluded from these lists. Also include old addresses and telephone numbers, if individuals have relocated within the last year. The same is true for name changes and the addresses and telephone numbers associated with each name.Individuals can also have their name taken off pre-approved credit solicitations, by calling 888-5OPTOUT (888-567-8688) or writing to the following credit reporting agencies. Be sure to include name, (first, middle, and last name including; Jr., Sr., III), current address, (previous address if moved in the last six months), and Social Security number.

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